College Board
How do we provide a modern way to search for students & learn about trends in high school students?
marketing | Analytics | B2b
College Board wanted to make searching for students to market to easy
The target audience was college admissions professionals.
My role
I was the lead UX designer on the redesign of data analysis and reporting tool for college admissions professionals. The product includes data visualization, reporting, and e-commerce, all based on the College Board’s student data.
In addition to designing the main search interface, I managed two freelance UX resources to complete separate streams of UX work which were synthesized to create the complete Admissions Search Tool.
Responsibilities
UX strategy
Team lead
duration and output
A little over a year
Web site
Team
UX lead (me)
UX freelancers (2)
Visual designer
Dev team (engineers, QA)
Open to hearing about new opportunities
Get in touch via LinkedIn
© SARI HARRIS 2024